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​Jessica's Entrepreneur PicksPhoto of staff member Jessica

Meet Jessica

Jessica means business, or hive @ central business. As the lead librarian of the hive @ central [co-working space/business center] she leads in providing entrepreneurs with the secret sauce recipe of running a successful business.


Meet her list

Whether you have the next revolutionary tech idea, or just have really good salsa, this list can help inspire you to take the next steps to launching a little bit of awesome into the world!


The monk and the riddle : the education of a Silicon Valley entrepreneur
If you ever dreamed you owned your work, not that your work owns you.
Pow! Right between the eyes : profiting from the power of surprise
Hello?  We are all ending 2015 with Adele, rekindling old friendships.  Gain greater insight on how clever marketing can be, and why we fall for it every, single time.
Fifth Avenue, 5 A.M. Audrey Hepburn, Breakfast at Tiffany's, and the dawn of the modern woman
There is nothing more entrepreneurial than making a movie. With all its constituent parts, every turn is an obstacle ready to crash and burn the entire production. An iconic masterpiece, in film or business, lends for a rollercoaster ride, reminding you that no matter how fabulous your idea, your talent, your backers and team is; you are only as good as your final product – and even then, it's in the hands of the market.
The hard thing about hard things : building a business when there are no easy answers

If you are a lover of hip-hop, and business, this is an alternative story on how cut throat starting a business can be.


Tribes : we need you to lead us

This book crossed my path at an all-day conference, in a room of strangers, but a tribe in its own right. It connected me on how to leverage relationships, and recruit followers to my mission. Just a handful of pages, I read it before the first course!

The 4-hour workweek : escape 9-5, live anywhere, and join the new rich
A book that started a cult following. No one can start a business without being distracted by Tim Ferriss, first.
Crush it! : why now is the time to cash in on your passion
A few years ago I was trapped, trying to find my purpose, so I picked up knitting. This book motivated me to think about the Etsy shop I always dreamed of. Five years later, still dreaming, but definitely worth the read!
Improv wisdom : don't prepare, just show up
Let's face it, making a pitch to an investor is theatre, and everyone should be prepared to put on a good show.
Venture deals : be smarter than your lawyer and venture capitalist
Look yourself in the mirror, and tell yourself, you don't need capital. Now, walk to your sink, splash water on your face. Wake up, and pick up this book, so you can stop lying to yourself and learn the smart way to finance your dreams.


Perhaps the most inspiring entrepreneurial documentary of them all; this will motivate.
Slumdog millionaire
A movie that proves you do not have to sell your soul to be something.

​TED Talks That Inspire

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