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​Marketing and Social Media Series

  

Supported by the Friends of the Phoenix Public Library


Marketing Basics for Small Businesses

A strong marketing plan is an invaluable part of a business’s foundation. This workshop will discuss the essentials entrepreneurs need to know when marketing their business. Items to be discussed will include creating a detailed description for your business, identifying unique marketing propositions, defining your mission and/or vision statement and developing your elevator pitch. 

Presented by Melissa Lautzenhiser; Principal, Marketing Matters and supported by Friend's of the Phoenix Public Library.

Wednesday, February 21st, 2018 6:00 PM - 7:30 PM

Cesar Chavez Library

Register here.

Sales Strategies for Business

Marketing your business is irrelevant if you don't know how to sell. In this session you will learn the three elements of sales that every entrepreneur must know, so you don't build a hobby, instead of a business! 

Presented by Dena Patton, Business Coach and Creator of "The Greatness Marketing Academy" and Friends of the Phoenix Public Library.

Wednesday, March 21, 2018; 6:00 PM - 7:30 PM 

Mesquite Library 

Register here.

Optimizing Your Marketing Emails

Emails, emails, emails! Whether your business has a ton or none, this class will tell you how to get started and manage those client/customer emails and put them to work, increasing your visibility in today’s market place.
 
Presented by Aaron Searles, Marketing Strategist & CEO, LMC Enterprises and supported by the Friend's of the Phoenix Public Library.

Wednesday, April 18, 2018;  6:00 PM - 7:30 PM

Juniper Library

Register here.

Measuring Succes on Social Media

This workshop will discuss all about reach, shares and engagement on social media. It will explore how your business can create engaging social media content that increases your audience to engagement. 

Presented by Robert Reed, Inspired Communicator, and supported by Friend's of the Phoenix Public Library.

Wednesday, May 16, 2018;  6:00 PM - 7:30 PM

Saguaro Library

Register here.

​                                                                               Please, contact us by email with any questions: hive@phoenix.gov

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